WELCOME TO ELVINA BELLOIR
LYOR AMAR INTERNATIONAL X ELVINA BELLOIR
We are pleased to announce our new collaboration with ELVINA BELLOIR. We will be in charge of the international press and public relations of the brand.
ABOUT ELVINA BELLOIR :
Sophisticated and bold Elvina Belloir is an ethically produced fashion brand with a French heart and a Russian soul.Inspired by women, whether they are activists, protestors or equal-rights defender, the brand evokes understated and timeless elegance. It sets out to revive the past while focusing on reinventing styles.Each collection comprises of versatile and refined pieces, designed to stand the test of time.Crafted from natural and sustainable quality fabrics, each garment is thoroughly meant to empower the journey of women around the world.
THE DESIGNER
Franco-Russian fashion designer Elvina Belloir has been introduced at an early age to traditional craftsmanship through the family owned factory, in Moscow, Russia. Turning 16, she moved to Paris in order to study fashion design and pattern-making at ESMOD, a top French fashion school.After completing her Master in fashion marketing she took over the family business by opening and managing the Parisian branch.
In 2020, Elvina is selected by IFM, a world-class fashion school, to be part of their incubator program destined to promising entrepreneurs, where she is later helped to launch her own brand. Creatively designed, modern and sustainably committed.
A polished and refined fashion brand that embodies her story and her values, while cultivating French elegance and Slavic fond memories.
